Question 4- Who would be the audience for our media product?
For our media product opening title sequence, we decided to select to target the ages 17-25 as our target audience. The reason we decided to use this age bracket as our target range is for a few reasons. The first reason is that older teenagers and young adults tend to enjoy watching horror/zombie movies, this is because the fright factor and blood elements keep them on their toes. As our OTS genre is zombies, we decided that that age bracket seemed suitable. Another reason we decided to use the age bracket of 17-25 is because our actors are aged 16-18 and are of both genders therefore can appeal to both genders of our target audience. Also, as the characters in the OTS are of a similar age, their personalities would be easily familiarised with the audience.